The Collaborative’s Consulting Leads to Acquisition of Vantage Software by First Rate, Inc.

MEDFIELD, MA May 25, 2021 The Collaborative today congratulated First Rate, Inc. on its recent acquisition of Vantage Software. In the fall of 2020, The Collaborative had consulted with Vantage on enhancing its sales and marketing and then introduced principals of the two firms. The Collaborative then worked with First Rate on its due diligence […]

Bev’s Interview on Michael Kitces’ Financial Advisor Success Podcast

In this interview with Michael Kitces, Bev talks in-depth about her approach to sales training. Topics include how to conduct a meeting with a prospective new client, the challenge of differentiating in today’s crowded advisor marketplace, the value of having a niche, and how advisors who find the sales process icky or uncomfortable can reframe […]

The Collaborative’s Elder Care Experts in Advisor Perspectives Magazine

We’re proud that our experts in servicing the unique needs of aging clients are being featured in Advisor Perspectives Magazine. You can read several recent pieces of insight by Howard Krooks and Jill Poser-Kammett by following the links below: When Is Guardianship Necessary? Are Out-of-State Advance Directives Valid in Your Home State? How Health Insurance […]

Aging Program Launches at Barron’s TEAMS Conference

With the trend toward whole life planning by financial advisors, there is one key area often overlooked—that of the aging client. Moving into “distribution” can mean decades of a different sort of planning and Financial Care Management. At the Barron’s TEAMS conference, Bev Flaxington, Principal of The Collaborative interviewed Jill Poser and Howard Krooks, partners […]

The Collaborative’s Beverly Flaxington accepted into Forbes Boston Business Council

Forbes Boston Business Council Is an Invitation-Only Community for Greater Boston Business Owners and Leaders Medfield, MA — Beverly Flaxington, founder and president of The Collaborative, a Massachusetts-based sales and marketing consultancy dedicated to the financial services industry, has been accepted into the Forbes Boston Business Council, an invitation-only community for Greater Boston business owners […]

The Collaborative Offers Innovative Answers to Financial Advisors’ Most Pressing Problems

Solutions to finding organic growth and dealing with an aging client base Medfield, MA — The Collaborative, a sales and marketing consultancy offering dedicated services and support to the financial industry, has released two new innovative programs for financial advisors. The Advisor’s Sales Academy ( ), an online training portal, offers both seasoned and next […]